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One hundred consultants from all over the world had gathered at UNWTO Headquarters to develop the following customary for Measuring the Sustainability of Tourism (MST). The international MST effort responds to the pressing want for steerage to supply extra credible and comparable knowledge on the function of tourism for folks, planet and prosperity. The knowledge framework will empower coverage makers and the non-public sector to form modern insurance policies and remodel enterprise fashions.
Governments, companies and customers require clear and dependable metrics. These must be produced in a harmonized approach to benchmark efficiency, talk progress, streamline coverage, and make sure that motion on the bottom is aligned with broader coverage ambitions. Launched in 2016 by UNWTO in partnership with main nations, the International Labour Organization and the United Nations Statistics Division, Measuring the Sustainability of Tourism embodies tourism’s response to maneuver Beyond GDP.
At its third assembly the Expert Group – composed of Ministries, Statistical Institutes, subnational authorities, academia and personal sector – adopted an formidable roadmap to step up efforts in the direction of the finalization of the Statistical Framework for Measuring the Sustainability of Tourism, and its endorsement as the brand new measurement customary for the sector. Record participation, with representatives from 28 nations (together with 6 non UNWTO Member States), exhibits that MST is extra essential than ever.
A Symposium on Country Experiences, held back-to-back with the Expert Group assembly, showcased pioneering work by nations and subnational locations. On this event, UNWTO additionally launched the publication Measuring the Sustainability of Tourism: Lessons from pilots. MST pilots show that it’s potential to measure in a comparable means the completely different of parts that comprise tourism’s sustainability – from environmental, to social to financial elements – with a single built-in framework.
In collaboration with the Oxford University SDG Impact Lab, and beneath the umbrella of MST, UNWTO launched the event of a framework for Environmental, Social, and Governance (ESG) reporting for tourism companies.
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